Sales On Demand Service For German Extruder
A midium sized German aluminium extruder (In the following “the client”) requested the support of the AluMag team to perform “Sales on Demand” service in Germany.
Scope:
The main goal for AluMag was to detect about 40 promising customers for the client, interested in a face to face meeting and / or invitation to RFQ. The AluMag Aluminium Extrusion Customer Database was the basis for the clients acquisition round.
Method:
- 250 potential customers were selected by the client from the AluMag Aluminium Extrusion Customer Database.
- A technical presentation was designed for the client.
- The technical presentation was sent to 20 potential customers per day by e-mail.
- Presentation follow up by phone.
AluMag Achievements:
AluMag detected a total of 77 promising customers for the client. (The Initial target was 40 promising customers)
- 12 enquiries was received
- 8 meetings arranged (Including exhibition visits & meetings after successful quote)
- 57 companies to consider the client for next RFQ loop.